TikTok is helping businesses and brands get ready for the holiday marketing season, releasing their 2023 Holiday Marketing guide earlier this month that includes a number of tips and insights to use as you flesh out your marketing strategy.
The 17-page guide is currently available for download, with email signup.
TikTok also outlines ad optimization strategies, eCommerce solutions, and creative tips during the guide, with plenty of helpful images and info-graphics. This includes notes on how to use TikTok’s tools specifically, including CapCut which is a separate video editing tool.
Good luck to all in your marketing strategy this upcoming holiday season.