Rumble has officially announced a brand new partnership with sports content brand Barstool Sports which will give users of the Rumble platform access to all Barstool Sports content on the platform, including live streams.
As part of the deal, Barstool Sports will market and promote the Rumble streaming platform as their preferred home for video. Additionally, the new deal will also include an advertising arrangement under which both companies will help bring brand advertisers to the Rumble platform and Barstool Sports will get access to the Rumble Cloud as its service provider for essential cloud services like computing, storage, and network.
“I’m excited about Rumble’s commitment to sports and broadening audiences,” Dave Portnoy, Founder of Barstool Sports said in an official statement. “With the power of Barstool Sports, we are going to help Rumble be the top player in the video, cloud, and livestreaming space.”
“The partnership with Barstool Sports is a major step in pursuit of our mission to continue building a portfolio of widely popular sports and entertainment content,” Rumble Chairman and CEO Chris Pavlovski added. “Rumble is quickly emerging as a leading platform for the under-30 demographic, and we’re excited for Barstool Sports to be a significant part of our rapid growth,” he added.