Logan Paul and KSI’s hydration drink brand Prime is having a hell of a week.
It started on Monday during Paul and KSI’s appearance Monday Night RAW where the current WWE United States Champion revealed a Prime logo placed in the middle of the ring as the WWE’s first ever ring canvas sponsor. While it was used as part of an angle on Monday and will certainly lead to more instances of logos (Prime included) on WWE ring canvases in the future, it was a major win for the brand nonetheless.
Now, Prime has been named the official drink sponsor of the Los Angeles Lakers, according to TMZ.
This isn’t the first time that Prime has been linked up in the sports world, as the brand has worked with athletes such as Kansas City Chiefs quarterback Patrick Mahomes and is the official sports drink of the UFC, the Los Angeles Dodgers, Arsenal, and FC Barcelona to name a few.
The week has been monumental for the brand and things do not seem to be slowing down.
